We are the Sweet Family

AKTUELL - one of the largest German direct importers of Italian snack and pastry specialties based in Iserlohn (NRW)

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Delight is our passion. We bring typical specialties from Italy and Europe to the shelves of wholesalers and supermarkets and also make them available online.

Together with our employees, we work every day to optimally meet all the requirements of our retail partners and to successfully establish new products from our industry partners on the market.

We in numbers


Years of experience


sqm storage area







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Together for a world full of enjoyment:

Our vision and mission

Our vision is clear: we want our products to be "on everyone's lips". As the "Sweet Family", we work hand in hand with our partners and customers to achieve this, overcoming challenges and generating success. Our mission is to bring joy and pleasure to everyday life through our products.

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The guiding principle of our actions:

Our values

Our corporate culture is deeply rooted in our values Trust, honesty, appreciation, Reliability and Responsibility . These values are the foundation of our daily work, our decisions and our interactions both within the team and with our partners and customers.

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The Sweet Family : A team that grows and appreciates

"The AKTUELL team is our strength. It stands for passion, quality and reliability in the world of confectionery and baked goods. Every team member contributes talent and commitment to achieve success together. Diversity, openness and creativity characterize our work culture, where ideas flow and solutions emerge. Our transparent and respectful culture unites us as a strong team and family that achieves goals together. Every single one of us makes a difference - together we are the heart of AKTUELL, committed and always ready to go beyond the ordinary."

Sarah Weick / Robin Ochmann / Oliver Angenendt
Management of Aktuell Vertriebs GmbH

The Sweet Family in the words of our employees

Why our partners rely on us

Unique product variety

Italian classics and other European specialties - discover the variety.

Reliable Logistics

On-time delivery, maximum availability - we keep the business running.

IFS-certified company

Highest standards, strictest controls - for products that impress.

Sustainability and responsibility

Energy efficiency, promoting the health of our employees, social action - these are important components of our corporate culture.

Together for a better world:

Our commitment to the environment and society

For us, social commitment and ecological responsibility go hand in hand to make a positive contribution to the future.
We actively support local sports teams such as the youth teams of the Iserlohn Roosters ice hockey team and the local volleyball and soccer clubs to promote young talent.

When it comes to the environment, we focus on sustainable energy: our photovoltaic system with 100 kWp and the installation of charging stations for electric vehicles are our approaches to using renewable energy and promoting electromobility. We also use 100% electricity from renewable sources to minimize our ecological footprint.

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Our customers

Unsere Kunden
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Our history

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Conversion and modernization of the entire administration building

Takeover and integration of the sales activities of P&E GmbH, Aachen

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New warehouse building at the Langer Brauck 21 site

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Launch of our own online store "yourfood24.de"

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Continuous temperature control of the entire storage area

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First organic certification

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First IFS certification Broker

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First IFS certification Logistics

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Expansion of storage capacity and construction of a refrigerated warehouse

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Construction of a new administration building and relocation to Langer Brauck 19b, 58640 Iserlohn

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Completion of our own warehouse at Langer Brauck 19b, 58640 Iserlohn

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Foundation of the company at Berkenstraße 12, 58640 Iserlohn

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Your questions, our answers

How can a partnership with AKTUELL increase manufacturers sales?

As a long-standing and experienced partner of the German food trade, new producers and their products can be integrated into AKTUELL’s existing distribution infrastructure. Both the stationary and digital sales channels can be served.

Up to date and fast – this underlines our motivation to meet the challenges on the industrial and commercial side. Short distances and quick decisions in an agile, owner-managed company. Our own temperature-controlled warehouse with 6,000 square meters and over 3,500 Euro pallet spaces with low overhead costs. Our many years of experience and specialization in Italian confectionery and baked goods as well as selected international brands set us apart from other distributors. We attach great importance to quality, sustainability and maintaining long-term partnerships in order to grow together.

As an IFS-certified company, the quality and safety of the products we sell are our top priority. This begins with the selection of producers. AKTUELL works exclusively with quality-oriented and highly efficient production companies.

Our customers include all well-known companies in the German food retail sector. Our products can be found in supermarkets, wholesalers and drugstores as well as on numerous digital marketplaces such as Amazon.de & Metro.de. Our own online store “yourfood24.de” rounds off the wide range of sales channels where our products can be found.

Many years of experience in the  snack and pastry sector, numerous close contacts with decision-makers in the trade and an existing infrastructure guarantee competent and promising support for the market entry of new companies and products.

AKTUELL has its own purchasing, sales and quality department, a finance and accounting department and a warehousing and order picking department, which can provide additional support for the market entry of new partners.

Cooperation with leading market research companies is also possible in order to develop more targeted strategies for the German market.

Cooperation with industry-specific advertising agencies and leading suppliers in the packaging industry for marketing support tools is an essential part of this support. However, the opportunity to participate and exhibit products at trade fairs organized by our retail partners and the International Sweets and Biscuits Fair (ISM) is also an important part of this.

The time to market can vary depending on the product category and market conditions. If it is a finished product, the market launch can take place in a few weeks. However, the joint development of a retailer’s own brand can also take 6-10 months.

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Thank you for your interest.

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